Branding Your Business: Why and How to Get Started!

If you have a startup business, or one that is not doing as well as you'd like, it's time to kick your marketing and branding into gear and get things rolling! Effective marketing can jumpstart your traffic, pump up your revenue and skyrocket your profits. Many small business owners suffer from inertia-- they have no idea where to start, so they do nothing. Obviously, getting started is crucial, and doing it right is vital! Here is my simple three-step plan to get started branding and marketing YOU and YOUR business:

Twitter Marketing that Works

Twitter has been around since 2006, and started out as a simple text messaging service that allowed small groups to easily communicate. Since 2006, it has grown globally to the point where there are now 974 million Twitter accounts, and while not everyone is active on the platform, it is still an important one for businesses. Like all social media, success is based on the right strategy. How can you use Twitter to benefit your business?

How to Write Content that Grows Your Business :Content Marketing 101

There has been so much talk about how valuable content is for marketing purposes over the past year--everywhere you look online, you hear about it; I've even heard radio and TV ads about content marketing. Experienced online marketing professionals know that content marketing is vital for business success--because it works! However, that does not mean that you must pay thousands of dollars to anyone--you can do it all yourself, get a little bit of help, or outsource it completely-- without breaking the bank!